Job Description: Marketing Specialist - Luxury Custom Home Builder
About us:
We are a luxury custom home builder serving the San Antonio Texas area.
Our focus is on delivering exceptional-quality, custom homes that
reflect our client's preferences through a stress-free and enjoyable
building process. We are currently seeking a highly motivated and
creative Marketing Specialist to support our brand growth and elevation
efforts.
Position Overview:
As our Marketing Specialist, you will lead our brand awareness and media
outreach initiatives through a variety of traditional and digital
marketing strategies. You will have the creative liberty to create
marketing collateral and content that differentiates our brand identity,
positions us in front of the right audiences, and ultimately generates
lead generation and conversion. In this role, you will work directly
with the CEO and project managers to plan, execute and budget all
marketing initiatives.
Key Responsibilities:
- Develop and execute a comprehensive marketing strategy that raises
awareness of our brand that ultimately results in lead generation and
conversion.
- Manage content creation across all media platforms, including our
website, social media profiles, and other marketing collateral such as
flyers and brochures
- Lead advertising efforts across different channels, including digital ads, print ads, TV commercials, billboards, etc.
- Plan and budget for marketing initiatives and measure results based on specific KPIs
- Manage relationships with various media channels and co-branding partnerships
- Maintain company's marketing calendar and coordinate and attending marketing events
Qualifications:
- Bachelor's degree required, preferably in Marketing or a related field.
- At least 2 years of experience running marketing campaigns for a home builder or real estate agency.
- Expertise in traditional and digital marketing, including SEO, PPC, social media, and email marketing.
- Experience in planning, executing, and measuring tradeshow exhibits and events.
- Excellent creative writing, editing, and proofreading abilities.
- Exceptional ability to present content, marketing metrics, and recommendations professionally to all levels of management
- Knowledge of Adobe Creative Suite or similar design tools.
We provide an excellent working environment, a competitive salary,
benefits package, great facilities to work at, and professional
development opportunities. Please reply with your resume and
introduction letter. We look forward to hearing from you.
If you have what it takes and you want to work on a creative team
developing and designing truly unique homes, CKC has the collective
mindset to support you in your work. Apply today!
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